cv
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Basics
Name | Valeria Kuka |
Label | Technical Writer & Content Manager |
kavaivaleri@gmail.com | |
Summary | Experienced technical writer and content manager specializing in AI/ML, social media marketing, and community building. |
Work
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2024.08 - 2025.04 Head of Content
Learn Prompting
Led content strategy for a platform with 3M+ users
- Owned documentation (Prompt Engineering Guide), blog, newsletter, and social channels
- Grew (in 9 months) organic users +98%, sessions +65%, average engagement +25-45 pp on the website
- Launched weekly newsletter achieving 35-40% open rate and 4-6% CTR
- Grew Twitter (+12%) and LinkedIn (+75%)
- Achieved all-time-high traffic to /courses/ in March 2025
- Led a team of 3-5 freelance writers and contributed to docs, blog, and newsletter
- Authored contributor and SEO handbooks, reducing writer onboarding time
- Launched series on hands-on guides (GPT-4o Image Gen, ElevenLabs, Perplexity, NotebookLM)
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2023.04 - Present Newsletter Editor
DataTalks.Club
- Own end-to-end newsletter production
- Partner with sponsors to develop effective promotional content
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2023.02 - 2024.06 Contributing Editor
TuringPost
Led social media strategy and contributed to content for AI/ML newsletter
- Established social media as the third-largest subscriber acquisition channel
- Drove Twitter growth from 46K to 60K followers (+30%) and LinkedIn from 2.6K to 4.6K (+76%)
- Wrote technical explainers driving 30% of premium conversions
- Authored in-depth coverage of AI technologies including Transformers, RAG, and LLMs
- Contributed to detailed profiles of AI unicorns like Databricks, Scale AI, Zhipu AI, Moonshot AI, xAI
- Mentored new intern to full autonomy in 1 month through structured onboarding; led weekly social strategy reviews
- Content regularly shared by leading organizations including Stanford NLP, Amazon Research, and Hugging Face
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2023.01 - 2023.04 Content Manager
DataTalks.Club
- Led social media strategy, introducing carousels and structured recurring posts
- Grew LinkedIn from 11K to 15K followers (+31%) in 4 months
- Improved engagement metrics: CTR (1.99% to 6.18%), rate (2.92% to 7.65%)
- Increased post performance: impressions (+56%), clicks (+557%), likes (+133%)
- Attracted 5,000 MLOps course sign-ups in 1.5 months through influencer partnerships
- Designed newsletter template and social media asset system in Figma
- Developed course promotion strategy across LinkedIn, Facebook, and owned channels
- Created compelling Q&A and promotional content for course launch
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2021.01 - 2023.02 Social Media Marketing Specialist
TheSequence
TheSequence is an ML community media, trusted by over 150,000+ specialists from all over the world, including the top AI labs, and hundreds of large enterprises.
- Owned end-to-end social media strategy and content creation for Twitter and LinkedIn
- Grew Twitter from 500 to 46K followers (92x growth) and LinkedIn from 0 to 2.6K followers
- Developed data-driven content strategy using weekly KPI analysis and performance tracking
- Established partnerships with AI/ML communities and companies to expand reach
- Created and tested various content formats based on competitor research and audience engagement
- Monitored industry trends to maintain relevant and timely content across platforms
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2020.02 - 2021.07 Research Assistant at the International Laboratory of Game Theory and Decision Making
National Research University — Higher School of Economics
International Laboratory of Game Theory and Decision Making is a research group regularly published in renowned academic journals.
- Contributed to Python class development simulating group preferences across statistical cultures to analyze manipulation effects in voting theory for bachelor's thesis research
- Worked on research project under supervisor who received Russian Science Foundation Grant (1 of 300 grants in Russia, 1 of 3 at university)
- Presented findings at GTM2020, GTM2021, and other international conferences
- Received 2nd place award for bachelor's thesis at HSE Student Research Competition
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2019.09 - 2019.12 Teaching Assistant on Mathematical Optimization
National Research University — Higher School of Economics
Teaching Assistant on Mathematical Optimization course
- Led bi-weekly review sessions and Q&A consultations for 90+ students on advanced optimization concepts
- Developed comprehensive study guides and practice problems for mid-term and final examinations
Education
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2017 - 2021 Bachelor's degree
Higher School of Economics
Econometrics and Quantitative Economics
- Microeconomics
- Macroeconomics
- Game Theory
- Industrial Organization
- Linear Algebra
- Calculus
- Probability Theory
- Statistics & Econometrics
- Machine Learning
- Two-Sided Markets and Digital Platforms
Volunteer
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2020.12 - 2020.12 Conference Volunteer
Peking University
Supported The 16th Conference on Web and Internet Economics
- Managed technical setup and testing of speakers' broadcasting environments
- Facilitated Q&A sessions between presenters and conference attendees
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2019.11 - 2021.09 Co-Editor-in-Chief
Nota Bene Journal
Led student-run publication focused on research and study abroad opportunities at HSE University
- Led project covering work and life in 10+ research and education laboratories
- Managed 5 cross-functional teams (20+ members) including interviewers, editors, and content creators
- Organized alumni panels featuring graduates studying in Russia, Italy, Spain, France, and Germany
- Conducted thesis preparation workshops connecting senior and junior students
- Edited 30+ stories including interviews, original content, and research reports
- Interviewed prominent academics including Eric Maskin and Hervé Moulin
- Created content including thesis-related articles and social media communications
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2019.09 - 2020.09 Guide
The F.M.Dostoevsky Literary-Memorial Museum
Volunteered as guide for special museum events
- Conducted literary exhibition tours during the Night of Museums event
- Coordinated visitor-guide assignments during major museum events
- Led guided walking tours in Saint Petersburg for Dostoevsky Day celebrations
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2019.07 - 2019.07 Media Specialist
International Economics Olympiad
Served on media team for international academic competition
- Developed and executed media plan for event coverage
- Created content and conducted interviews for the official website
- Managed real-time event documentation and reporting
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2017.11 - 2019.09 Editorial Intern
Nota Bene Journal
Supported editorial operations of student-run publication
- Transcribed and edited interviews and original content
- Created social media content to promote journal materials
- Assisted with editorial review process
Languages
English | |
Fluent |
Russian | |
Native |
French | |
Basic |
Interests
Professional Interests | |
Technical Writing | |
Content Management | |
AI/ML | |
Data Science | |
Social Media Marketing | |
Community Building |