Valeriia.Kuka

Profile

Valeriia Kuka

Content Manager & Technical Writer | Building and growing AI/ML educational content

About#

I'm a content manager and technical writer working across AI and machine learning. I write, edit, and grow educational content that helps people understand technical ideas without making them feel heavier than they need to be.

My work usually sits somewhere between editorial strategy, technical writing, SEO, and audience growth. Over the past few years, I've led content across blogs, newsletters, docs, and social channels for AI-focused teams, with a consistent focus on clarity, usefulness, and steady long-term growth.

I've written 98+ articles covering AI/ML research, practical guides, company profiles, and industry shifts. I’m especially interested in bridging the gap between technical research and practical application, and in building content systems that help technical communities learn well.

Experience#

Content Manager @ DataTalks.Club (May 2025 - Present)

  • Working across content strategy for social media, blog, and newsletters
  • Contributed to 7,300 registrations for an upcoming free course in two months

Head of Content @ Learn Prompting (August 2024 - April 2025)

  • Led content strategy across docs, blog, newsletter, and social media, contributing to +98% organic users, +65% sessions, and +25-45pp engagement gains in nine months
  • Managed 3-5 freelance writers and authored core content
  • Started the Learn Prompting newsletter, reaching 35-40% open rates and 4-6% CTR
  • Ran SEO work that helped /courses/ reach record traffic in March 2025
  • Grew social reach (+12% Twitter, +75% LinkedIn) with new content formats

Contributing Editor @ TuringPost (February 2023 - June 2024)

  • Managed social strategy for Twitter and LinkedIn, helping them become the third-largest subscriber source
  • Growth metrics: Twitter 46K ➡️ 60K (+30%); LinkedIn 2.6K ➡️ 4.6K (+76%)
  • Authored and co-authored technical explainers on Transformers, RAG, Chain-of-Thought, and company profiles
  • Earned recognition when Yann LeCun endorsed my JEPA explainer as an "excellent blog post"

Newsletter Editor @ DataTalksClub (April 2023 - May 2025)

  • Generated over 5,000 sign-ups for the free MLOps course in 1.5 months through organic channels
  • Revamped sponsorship templates and designed new newsletter templates
  • Achieved LinkedIn growth: 11,273 ➡️ 14,804 followers (+31%), with engagement rate improving from 2.92% to 7.65%

Social Media Marketing Specialist @ TheSequence (January 2021 - February 2023)

  • Grew Twitter from 500 to 46,000 followers and LinkedIn from 0 to 2,600 followers
  • Managed multi-channel campaigns and content strategy for technical AI/ML audience

Research Background#

Research Assistant @ Higher School of Economics (February 2020 - July 2021)

  • Assisted with research on voting systems and decision-making, working under supervisor guidance
  • Helped develop Python simulations to model group preferences and analyze manipulation effects
  • Contributed to grant-funded research projects supported by the Russian Science Foundation
  • Presented research findings at international conferences (GTM 2020, GTM 2021)
  • Earned 2nd place at the HSE Student Research Competition for bachelor's thesis

Skills#

  • Content strategy and planning
  • Technical writing (AI/ML, LLMs, prompt engineering)
  • Social media management and growth (Twitter, LinkedIn)
  • SEO and analytics
  • Newsletter management and email marketing
  • Team coordination and freelance management

Education#

B.Sc. in Econometrics and Quantitative Economics from Higher School of Economics (2017-2021)

Volunteer Experience#

Co-Editor-in-Chief @ Nota Bene Journal (November 2019 - September 2021)

  • Led student-run publication focused on research and study abroad opportunities at HSE University
  • Managed 5 cross-functional teams (20+ members) including interviewers, editors, and content creators
  • Led project covering work and life in 10+ research and education laboratories
  • Organized alumni panels featuring graduates studying in Russia, Italy, Spain, France, and Germany
  • Conducted thesis preparation workshops connecting senior and junior students
  • Edited 30+ stories including interviews, original content, and research reports
  • Interviewed prominent academics including Eric Maskin and Hervé Moulin

Editorial Intern @ Nota Bene Journal (November 2017 - September 2019)

  • Supported editorial operations of student-run publication
  • Transcribed and edited interviews and original content
  • Created social media content to promote journal materials

Guide @ The F.M. Dostoevsky Literary-Memorial Museum (September 2019 - September 2020)

  • Volunteered as guide for special museum events
  • Conducted literary exhibition tours during the Night of Museums event
  • Led guided walking tours in Saint Petersburg for Dostoevsky Day celebrations

Media Specialist @ International Economics Olympiad (July 2019)

  • Served on media team for international academic competition
  • Developed and executed media plan for event coverage
  • Created content and conducted interviews for the official website

Conference Volunteer @ Peking University (December 2020)

  • Supported The 16th Conference on Web and Internet Economics
  • Managed technical setup and testing of speakers' broadcasting environments
  • Facilitated Q&A sessions between presenters and conference attendees

Languages#

  • English: Fluent
  • French: Intermediate